Learning The “Secrets” of Production
Ways to Make a Fantastic Real Estate Video
Most real estate firms have adopted videos in their advertising campaigns. It has provided a platform whereby firms like those in the real estate business can advertise their properties.
Videos are being perceived nowadays as being as effective as professionally taken photos or even websites with regards to real estate advertising. It is therefore essential that you get a good real estate video for your marketing campaign. Below are factors you need to consider for you to make a top-notch video for your real estate advertisement.
Hire a Professional
First, and foremost, you should find professional real estate videographers to shoot your video. This is because, if they don’t get a competent real estate videographer behind the camera, they won’t get the quality of video they so much desire. For approximately a few hundred dollars, you can get a good videographer that knows what he or she is doing, has great gear and will provide professional stills and movie. These professional videographers can also take aerial video shots of the real estate property you are advertising. Professional real estate videographers understand all of the processes and equipment that go into making a successful real estate video, and they include lighting, content, audio, editing, and also a thousand other things.
Use Good Equipment
People at times think that making these real estate videos is easy and they can even do it with their smartphone. The results might end up looking shaky, too dim or too bright, grainy, and just generally not quite good. this is the reason why it is recommended that you hire an expert videographer since he has tools that are perfect for the job. Some of the basic requirements they should for the job are a fantastic camera, a slider, a couple of different lenses, lighting equipment, and efficient editing software. Nowadays, it’s fair to expect a drone to be used as well, for aerial shots.
Include Compelling Content
Anyone seeking the services of professional videographers expects that the end product will tell a story about the property on sale. A script is a good place to start when making this video to establish a flow of what you want the video to talk about. Regardless of whether there is a narrator or not, it is important to give the viewers the details they will need to assess the home and what it has to offer. The key information the video has to capture is the address, number of bedrooms and bathrooms, interior square footage, and lot size. The video should also capture the surroundings and a map to establish the location plus the contact information of the real estate firm.
It is advisable for you to check out some of these videography websites to get more tips on making killer real estate videos.